Don’t enter the jungle without a guide.
Content marketing is the foundation of the inbound methodology. By creating useful content that your prospects need and want, you’ll find them knocking at your door, rather than the other way around. The Content Marketing Roadmap allows you to create content with a purpose. It encompasses multifaceted research of your target market and a detailed plan of what content to create, when to publish it and how to promote it. Goodbye, random blogging; hello, lead generation.